Service 02

Content Marketing

Research-backed blogs written to your growth plan. Repurposed across X, LinkedIn, Instagram, and Facebook. Distributed to your email list. One content engine that feeds every channel.

3–4x More inbound leads from organic content
12 posts Social posts per blog delivered monthly
44% Avg email open rate on distributed content
6 mo To measurable pipeline impact from content
The Problem

Content without strategy is just noise.

Most B2B companies publish sporadically, write for vanity metrics, and repurpose nothing. Content never compounds — it's just a cost center with a question mark on ROI.

We change that. Every blog post maps to a keyword cluster your ICP is searching. Every post spawns 12+ social assets. Every piece feeds your email list. Content becomes a system, not a task.

📝
Strategic Blog Content

3–4 research-backed posts per month, mapped to your topical authority plan and ICP search behaviour.

🔄
Multi-Channel Repurposing

Each post becomes social captions, email copy, and LinkedIn long-form — all formatted natively for each platform.

Our Approach

How We Build Your Content Engine

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ICP Topic Research

We identify what your ideal buyers search for, read, and share — then build your content calendar around those signals.

✍️
Research-Backed Writing

Every post is backed by original data, expert sources, or first-hand practitioner insight — not filler content.

📱
Platform-Native Repurposing

Separate formats for X threads, LinkedIn posts, Instagram carousels, and Facebook updates — each written for how that platform works.

📊
Track & Iterate

Monthly performance reports covering organic traffic, email engagement, and social reach — with adjustments built into the next cycle.

What You Get

Monthly Deliverables

3–4 SEO-optimized blog posts (1,500–3,000 words)
1 pillar/long-form content piece
12–16 social posts across all platforms
Email copy per blog post (send-ready)
Content calendar for the month ahead
On-page SEO for every blog post
Monthly performance report
Topic ideation aligned to company goals
FAQ

Common Questions

Our in-house B2B content team — specialists with domain knowledge in FinTech, SaaS, and B2B services. Every piece goes through editorial review before delivery.
Both options available. We can deliver via Google Docs for your approval and you publish, or we can publish directly to your CMS. Most clients do a hybrid: approve on Docs, we publish.
X (Twitter), LinkedIn, Instagram, and Facebook as standard. YouTube script repurposing is available as an add-on.
Content is a standalone service but pairs powerfully with SEO/AEO (blog posts feed the topical map) and Social Media Management (we handle the publishing and engagement too).
Pair With

Services That Amplify Your Content

Get Started

Ready to Build a Content Engine?

Book a free content strategy call. We'll map your topical authority plan and show you exactly what to publish first.